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| From left: Jimmy Fong (Kaspersky Lab South East Asia channel sales director), Ellis Chung (Asia Pacific marketing director), Jay Chou and Len Ngan (Tech Titan Limited managing director) launched the Kapersky 2014 security products. |
Kaspersky Lab unveiled Internet Security 2014 and Anti Virus
2014. whole auditorium's seats were fully occupied because
superstar, Jay who is now the company's brand ambassador
for Asia Pacific was at the venue of the product launching
"He's very well known to Malaysians and the Chinese community
around the world, as he is a professional creator and consumer
of digital content. We used his input to improve our line of
security products," said Ellis Chung, Kaspersky marketing
director for Asia Pacific
"I hope my partnership with Kapersky Lab can help increase
the awareness on digital security and the need for people
to protect themselves online," Jay said
It was Jay Chou's first time endorsing an IT security product
he has been using the company's products for years before
it approached him to become the brand ambassador
In the coming days, there will be a feature Zeta Shield
technology, Trusted Application Mode and Anti-blocker
which will help to protect computers on landscape changes
Tech Titan launched its Data Force 1 USB ciphering and
antivirus dongle which encrypts and protects data with
AES-256 hardware-based encryption. It is available
nationwide at all leading IT outlets and retail sotres at
a special introductory price of RM499 and it comes with
several products including Kaspersky's Internet Security,
Anti-Virus, and Mobile Security
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